Mike Marchev
The Secret To Success: Treat Your Customers Like Dogs

In his unique and entertaining style, Mike will explain how his Customer Retention System can literally double your business. You will learn how to grow your business by finding and keep your “A” clients smiling and returning with referrals.

You will increase your "return-business" ratio by communicating regularly and honestly with your customers, while virtually treating them as you do your beloved pets. This 8-part module is a must for travel agencies interested in accelerating their growth.

Mike Marchev, MBA, CTC has been sharing his upbeat, down-to-earth, entertaining and motivational business-building programs to travel professionals since 1984. Customer Service is his “pet” topic.

You will learn: The Not-So Secret Secret To Creating Satisfied Customers; Why Some Customers are Created More Equal Than Others; How to Make Your Customers Glad They Know You;The Importance of Making “GREAT” “FANTASTIC” and “WOW” Happen; Making The Rule of Seven Serve As Your Guiding Force; How Focus & Anticipation Are the Two Keys To Beautiful Relationships; Learning To Read People; Benefitting Greatly From The Rule of Reciprocity.

In addition to extensive travel and hospitality-related experience, Mike began his career in the highly competitive electronics industry. He has been a solo entrepreneur for the better of twenty years and while not having fun at work, he found time to earn certified Ironman Triathlete status at age 48. He is a licensed pilot and a certified ocean-going Sailing Captain.

Mike is a frequent contributor to a number of recognized travel publications as well as the author of Become The Exception, The 52-Week Sales Planner and “More-On” Marketing.